RIP Test Screening

8 September 2007

Curzon Cinema, Soho

, London,

Read all about the world record beating People's Premiere here.

A rough cut screening for 250 investors and crew members at a funky cinema in Central London did not turn out as planned. The crew thought they were almost finished but as the teenagers in the future storyline clearly didn't work and after much harsh feedback they went back to the drawing board and completely re-wrote the drama scenario. Definitely not the film's finest hour.... a lot has changed in the year following this screening. Read the diary entry from the screening here.

Normal film premieres are glitzy and exclusive, with nobody invited except VIPs - but the People's Premiere is different: VIPs, IPs and plain old Ps are all welcome to the world's first INclusive film launch. Featuring synchronised screenings at a staggering 60 different cinemas across the nation. With a solar-powered cinema tent pitched in London's Leicester Square, the People's Premiere is also the planet's first truly green film premiere - no greenwash allowed.


5.00PM Green carpet arrivals
5.30 Doors open at cinemas, local speakers
5.45 LIVE satellite link-up from green carpet&solar tent
6.00 The Age of Stupid (90 mins)
7.30 LIVE satellite link-up from solar tent: Q&Awith filmmakers and launch of campaign by Pete Postlethwaite
8.00 Local speakers in each venue
8.15 ENDS

Please note all these details are still provisional, as there's many a slip twixt cup and lip, and nobody's ever pulled off something quite like what we're planning before...

For more details on the Leicester Square event, click here