15 March 2009
VUE Ocean Drive Ocean Drive, Victoria Dock, Leith, Edinburgh, EH6 6JJ 08712 240 240

Read all about the world record beating People's Premiere here.

Normal film premieres are glitzy and exclusive, with nobody invited except VIPs - but the People's Premiere is different: VIPs, IPs and plain old Ps are all welcome to the world's first INclusive film launch. Featuring synchronised screenings at a staggering 60 different cinemas across the nation. With a solar-powered cinema tent pitched in London's Leicester Square, the People's Premiere is also the planet's first truly green film premiere - no greenwash allowed.

Simon Bateson Simon Bateson works as a campaigner for the World Development Movement and also runs the UK's first major film festival about social action, Take One Action, which is programming a series of events around the film's release across Scotland.

Lorraine McCauley Lorraine has worked for UNESCO in Japan, Everest of Apples in Nepal and Global Action Plan in London, focusing on grassroots sustainable community development. Following that, she travelled around the UK researching community action initiatives developing to tackle climate change and has gone on to create and run the innovative "Switch On to Climate Change" project for Scottish communities at SEAD. (www.sead.org.uk) Lorraine is commited to environmental justice and works to support grassroots community action to tackle social injustice and environmental degradation locally and globally.

Please note all these details are still provisional, as there's many a slip twixt cup and lip, and nobody's ever pulled off something quite like what we're planning before...


For more details on the Leicester Square event, click here